Chappies bubblegum will always remind me of my childhood. My sister and I used to get a couple of Rands as pocket-money every Saturday and almost always blew it at the corner cafe on a diabetes-inducing sugar haul that always include grape Chappies (still the best flavour to date), Count Dracula sherbet, chewy apricot sweets and Perky Nana chocolate*.
Anyway, to celebrate the fact that they’ve recently rolled out loads of new ‘Did You Know?’ wrapper facts all sourced from South African consumers, Chappies created a series of art installations made up of thousands of pieces of gum. These were stuck around various parts of Cape Town and I got invited to check out the one they put up in Woodstock.Once up, the piece read ‘The quick brown fox jumps over the lazy dog’.
This ties in to one of the new Chappies ‘Did You Know?’s that informs people of the fact that the featured sentence uses ever letter of the alphabet. And for the record, I did know that. But that’s just ‘cos I’m, like, ridiculously smart.
Anyway, the installation took a gruelling 15 hours to put together and then, within moments of going ‘live’, it got devoured by the locals within seconds. Check it out:
After the presentation I got to walk off with a huge glass jar of Chappies that delighted le flatmate and friends.
And if you thought the bubblegum-hungry hyenas of Woodstock was a sight to behold I’m glad you didn’t see the way we flattened this baby. In! It’s! Moer!
Thank you Chappies; this was super fun.
*Does anyone else remember Perky Nana? If Cadbury’s ever brought that back I can guarantee you I’d become one of those morbidly obese people who have to get around on an electric scooter. But mine would have diamante crystal rims, so it would be, like, totally hot!