About me

Hello, hello!

Aren’t these type of pages just the absolute worst to write? But let’s start with the basics. My name is Leigh van den Berg. I’m a lipgloss-lovin’ freelance writer living in beautiful Cape Town and work for magazines, TV shows and ad agencies (but only when they pay me enough to justify dragging my body from my home office that also happens to be my couch).

Hey hey!

Back in the olden days (I’m 36, but you wouldn’t know it thanks to Botox), I used to work as the assistant editor for a magazine where I’d hog writing all the beauty stories for myself, especially those relating to skin care. The more I learned the more passionate I became about all things beauty.

Since then, I moved on to work as a beauty editor for several online publications and had my own column at one of them, also called Lipgloss is my Life. When I left that position to go back into advertising, I didn’t want to lose my feet in the beauty world and that’s why I set up this blog.

It’s now been going strong for seven years, fuelled by passion, coffee and a desire to share all the knowledge I’ve learned from working in the beauty biz. I now spend my days test driving what feels like ten million products; dashing from launch to launch to learn about cool, new things and creating content of which I’m proud.

I’m lucky to receive a lot of product but am super picky about what I like. If something’s badly formulated or just plain sucky you’re not going to hear about it. I don’t have lots of time so my focus is to fill you in on what’s worthwhile as well as empower you with knowledge that’ll help you make smart purchases and avoid things that aren’t.

Thank you for visiting my blog, I hope you enjoy reading it as much as I do writing it.

Love, love


33 thoughts on “About me

    1. Hey Alex – just checked out your site, it’s fab. 😉

      I live just around the corner, so next time time I’m in the centre, I’ll be sure to pop in.


  1. Hi Leigh,
    Thank you for taking the time to visit us at Canal Walk. Look forward to your article about INGLOT.
    Kind Regards Ronnie Fivelman

    1. Hi Heidi! Thanks so much for this, it’s much appreciate. I’m not going to have time to create a blog post about it or answer those questions any time soon though. I’ve taken on a giant freelance gig – working as a copywriter for an agency in the avies – so I’m in a bit of a time crunch in between that, my morning job, freelance writing and getting out a big product post backlog. So if you want to give my nomination to someone else I’ll totally understand. But thank you again x x x

  2. Hi Leigh
    I have a very bling product id love for you to try out. Heard of vajazzle? I import and would love to start getting it out there. Cape Town is quite slow on the trend.
    Kind regards

    1. Hi Nadine! Thanks for getting in touch but I’ve already written about Vajazzle (for All4Women.co.za, I think) about a year ago. Wishing you all the best with your venture.

  3. hi. i have seen your blog a few times previously through google image search results, for beauty products that i become interested in before i buy. so i just like to see what google and beauty bloggers, such as yourself have to say about products first. i really like your blog. this is the first time though that im actually visiting your site via the computer because i wanted to see what your blog actually looks like!
    i really like how you write-youre funny 🙂 and witty too. wow that comment about : ‘…gooi your carpet over the washing line…’ -absolutely hilarious lol 🙂 …anyway, i just wanted to stop by to say that i like your blog and have “followed” you, so look forward to seeing your posts in my reader from now on. keep up the good work! blogging is hard work and so time consuming- i tried-and i failed- lol 🙂 … but i might give it another go at some point in the future. maybe. im not sure… anyway. take care and keep on keeping on, you funny, intelligent, pretty girl. 🙂 ❤ xoxo, aarthi…

  4. So I’m doing some research for work and stumbled upon your very enjoyable blog – so much so that I’ve been reading for the past half hour. Much respect on the consistency – I know just how much of a commitment that is.

    x bt x

  5. There are blogs and then there is your blog ,I must say I am envious (yes green eyed monster envious ) your blog is equally entertaining as it is informative keep up the good work and I love how you also feature local brands you are committed and relate to your followers all the best cant wait for your next post

  6. I never learnt to put on foundation etc let alone keep posted on makeup langauage. I am popping in to say hello to a fellow South African blogger at WordPress. Pleased to meet you and I wish you all the best Leigh. Have a lovely evening. 🙂

  7. The posts are so well written that this is a pleasure to read. Each post captures the truth or essence of something which leaves the reader fulfilled…

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