Heard of Fantasia hair products before? Me neither, but as it turns out they’re an American brand that can now be found on the shelves at Clicks. Their PR crew was kind enough to send me a bunch of Fantasia hair serums to test.
Each product is essentially a silicone serum and even though they each promise to do different things, they all contain pretty much the exact same ingredients (various silicones) and then have the odd additive thrown into the mix. For example, the Frizz Buster is plain old silicone… the Hair Polisher is silicone plus aloe… the Olive Moisturising shine serum is silicone plus olive oil and the Heat Protector is silicone plus vitamin E and sunscreen.
Even though each serums promises to ‘focus’ on zapping a different issues (dull hair, frizz, heat protection) they’ll ALL do a good job of solving each problem. This is because silicone, by nature, can tackle ALL of the aforementioned hair dramz.
Silicone works by coating the hair shaft kind of like a rain jacket. This seals it up so that humidity can’t get it in and produce frizz. It also smoothes down your hair’s cuticle to produce a nice gleam and can protect your hair from very high temperatures. It can’t however, ‘repair’ damaged hair. Once you’re hair’s damaged, brittle or broken, you need to treat it with proteins like keratin. Silicone will merely ‘seal’ it together and give it a slick-looking appearance temporarily. Also, slapping a ‘coat’ on damaged hair in the long run isn’t clever as you’ll prevent your hair from sucking up much needed moisture and the aforementioned restorative ingredients.
In essence, silicone is like booze. A little can be fabulous, but too much and you’ll be off to (hair) rehab in no time. This is why it’s a good idea to use it sparingly, avoid it if your hair’s very damaged and use a good clarifying shampoo every now and again so as to enjoy a bit of a silicone ‘detox’ followed by something like a protein-rich moisture boosting treatment.
Anyway… getting back to Fantasia… I gave their Frizz Buster serum a bash just this morning.
I used it on my terminal frizz patch and it immediately smoothed it down, making it easy as pie to brush. I was careful about not getting it anywhere near my roots and was pleased that it didn’t turn the rest of my hair into an oil slick. Yay for me.
The only thing I don’t like about Fantasia’s goodies is the packaging. It not particularly slick-looking and my boyfriend first mistook the serums for eco-friendly lubricants (oops!). Still, the fact that you’re getting a lot of bang for your buck would make me consider them over other more glam-looking British hair dresser-endorsed serums…